Category Archives: Luxury Fashion

Crisis Dentist Cure

Posted by on February 21, 2012 No comments

1329865937 42 Crisis Dentist Cure

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Burberry Prorsum Womenswear 2012 Live from London

Posted by on February 21, 2012 No comments

1329852759 54 Burberry Prorsum Womenswear 2012 Live from London

Over 1500 guests attended the Burberry Prorsum 2012 Womenswear show in London’s Hyde Park earlier today including Rosie Huntington-Whiteley, Eddie Redmayne, Will.I.Am, Clemence Posey, Kate Bosworth, Alexa Chung, Jeremy Irvine, Amir Khan, Denise Lewis, Samantha Cameron, Anna Wintour, Mario Testino, Harold Tillman, Michael Polish, Alexandra Roach, Greg James, One Night Only, The Foals, The Feeling, Rae Morris, Charlie Fink, Sam Beeton, Misty Miller, Will Young, Rob Pryor, Girls Generation, Ebru Salli, Sonam Kapoor, Jolin Tsai, Giorgia Surina, Gabriella Wilde, Alison Mosshart, Jade Williams, Jacquetta Wheeler, Laura Bailey, Donna Air, Leigh Lezark, Vanessa Raw and Vivian Hsu.

CONTROLLING THE BRITISH WEATHER

Burberry created an immersive physical and digital British weather experience with an interior and exterior special-effects rainstorm surrounding the entire show space, as part of the show finale.

BURBERRY WORLD

The purest articulation of the Burberry brand – burberry.com -showcased a fully immersive show experience, connecting the brand’s online communities through a live Twitter and Instagram social feed, and premiering motion reactive 360 degree Runway to Reality technology.

Burberry World visitors can purchase the collection exclusively from the runway for one week, with delivery in just 8 weeks, ahead of new season collection arrivals. The complete look of the Burberry girl is purchasable with Burberry Beauty and Burberry Body touch points as part of the experience.

Products can be explored through rich immersive content using 360 degree HD technology, enabling rotation of every look and accessory.

Customers are also able to purchase the collection by appointment and at 25 live Burberry Retail Theatre events in flagship cities globally.

#BURBERRY TRENDS GLOBALLY ON TWITTER WITH ANIMATED TWEETWALK

Burberry, the inventor of the ‘Tweetwalk’ show, partnered with Twitter again to premier the Autumn/Winter 2012 collection through an animated Tweetwalk live from the show space.

#Burberry trended globally after its show for a second time.

Every look was shared before the models hit the runway through animated imagery, allowing followers to view the collection moments before anyone else.

Tweetwalk was also live streamed for the first time through digital outdoor screens on Cromwell Road in London.Burberry has a combined following of over 860,000 on Twitter, making it the most followed luxury brand on Twitter.

LIVE STREAM

Burberry World streamed the show live from London through burberry.com, Facebook, Sina, Youku and global partner sites, viewable on smart devices including the iPhone and iPad.

OUTDOOR CONTENT STREAM

For the first time, show content was streamed through Burberry World onto digitally enabled screens at London’s Liverpool Street station, Heathrow Terminal 5, Cromwell Road and giant LED screens on the facade of Burberry Beijing.

FACEBOOK

Burberry World also streamed in HD through Facebook, where fans were able to stream the show through their personal pages, sharing with friends, broadening the social experience and show audience.

Burberry Facebook page has over 10.7 million fans, the highest of any luxury fashion brand on Facebook.

ITUNES

Show soundtrack including an exclusive track by British Burberry Acoustic musician Rae Morris was live streamed across all platforms as part of the online experience directly from the show space and is available for download on iTunes.

Learn more about Burberry on the Plus Dragon website in the fashion scales area.

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North Central News Briefs — Nov. 10

Posted by on February 21, 2012 No comments

1329847987 41 North Central News Briefs — Nov. 10

San Antonio Hispanic Chamber of Commerce held a ribbon-cutting Friday for Ogle School at Park North Plaza, 742 N.W. Loop 410. Activities included a hair and makeup fashion show along with refreshments. Ogle Schools prepare individuals for careers in the beauty industry through salon-modeled, student-centered training. Visit ogleschool.com for more information.

Kuper Sotheby’s opens Stone Oak-area office

Kuper Sotheby’s International Realty opens its newest office in the Ventura Plaza shopping center, 434 N. Loop 1604 West.

According to a press release, the opening of this North Central San Antonio office marks Kuper Sotheby’s International Realty’s response to continued expansive growth in the area.

“The addition of Kuper Sotheby’s International Realty’s Stone Oak office expands the strength of our brand in one of the most desirable areas of San Antonio, where we already enjoy a strong presence,” said Rick Kuper, president, Kuper Sotheby’s International Realty, in the release.

“Our goal was to find the ideal location in this area and I am certain we have done that.”

In 2010, the firm had its second-best sales year in its 40-year history and 2011 sales are set to surpass that number. The original office, located in Alamo Heights, was opened in 1972 followed by locations in The Dominion and Boerne.

The new office will be located in the former Realty Executives offices in Stone Oak, now operates as Kuper Sotheby’s International Realty. Michelle Ellis manages this office and Realty Executives’ owner, Cindy Baughn, a top producer in San Antonio realty, continues as a broker associate at that site.

An opening celebration is scheduled for today with the Kuper Sotheby’s International Realty team and local business partners. From 11 a.m. to 4 p.m. Saturday, there will be a reception in the office for current and future clients to meet the team.

The Kuper Sotheby’s International Realty team provides real estate expertise for properties from San Antonio and the Hill Country to the Texas Gulf Coast. As part of the Sotheby’s International Realty network, Kuper Sotheby’s International Realty offers luxury real estate and extensive worldwide marketing. Visit kuperrealty.com for more information.

SSFCU employees reach a milestone

Security Service Federal Credit Union employees have taken 100 million steps, as measured by their pedometers, since starting the organization’s corporate wellness program, CU Fit, four years ago. That’s enough steps to walk around the world 1.78 times.

Ninety-four percent of employees participate in the CU Fit program, which equips them with pedometers, personal tracking websites, free gym memberships, exercise and nutritional classes, getting out of debt classes and a program to help create a balance between work and family life. There are also prizes for staying healthy and meeting goals.

“We’ve given out more than $200,000 in reward cash and our employees have lost – literally – a ton of weight,” said Molly Daniels, vice president of human resources, in a news release.

To contribute to healthy food choices, Security Service became the first workplace this past October to receive the ¡Por Vida! healthy eating designation from the San Antonio Metropolitan Health Department for its employee café.

In recognition of the impact of this extensive wellness campaign, the CU Fit Program has recently won awards in Colorado, Utah and Texas for its innovation and success.

Those awards included the 2011 Utah Council for Worksite Health Promotion Platinum Designation and Winner of the Innovation Award; third place in the Denver Business Journal’s 2011 Healthiest Employers; and a bronze medal for the South San Antonio Chamber of Commerce’s San Antonio 2011 Healthy Workplace Award.

“We are honored and humbled to have received such recognition for really what amounts to our employees hard work and commitment,” said Daniels. “We are proud to support them in their efforts to lead healthier lives.”

Charity Navigator awards SAMMinistries four-star rating

SAMMinistries has earned Charity Navigator’s fourth consecutive four-star rating.

“This is a huge honor for us,” said Navarra Williams, president and chief executive officers of SAMMinistries, in a press release.

“Only 7 percent of the more than 5,000 charities they rate have received four consecutive, four-star ratings.”

Charity Navigator is the nation’s premier evaluator of charities and highlights the work of efficient, ethical and open charities, according to the release.

The organization said SAMMinistries “exceptional” designation differentiates them from its peers and demonstrates to the public it is worthy of their trust.

In a letter from Ken Berger, president and CEO of Charity Navigator, he congratulated Williams and SAMMinistries on achieving the” coveted four-star rating for sound fiscal management and commitment to accountability and transparency.”

“We work hard to gain the public trust with our transparency,” said Williams.

“Anyone can go to our SAMMinistries website and see our audited financial statements, 990 Tax Return, results and objectives of our programs.”

Willliams said Charity Navigator states most good charities provide at least 75 cents on the dollar for its programs. He added SAMMinistries provides 83 to 85 cents.

“Accountability and transparency is how we work to achieve our goal of overcoming homelessness,” said Williams.

SAMMinistries review is visible on the Charity Navigator website at charitynavigator.org.

Local realtor earns national designation

North Central San Antonio realtor Denise Barnhill has earned the designation of accredited luxury home specialist. Members must subscribe to rigorous education focusing on the luxury home market.

To display the Accredited Luxury Home Specialist logo and be accepted into the Luxury Home Council, Barnhill successfully completed the accredited luxury home specialist course, represented buyers and sellers where the purchase price is at least twice the average sales price and be in good standing with the National Association of Realtors.

Barnhill is works with Coldwell Banker D’Ann Harper Realtors. For more information, call Barnhill at 865-5116.

Goodwill announces new addition to executive team

Goodwill Industries has added Mark Horsey to its executive team in the role of chief financial officer.

Horsey will oversee the finances of Goodwill Industries, one of San Antonio’s largest non-profit organizations, with nearly 1,000 team members providing services to more than 50,000 people annually.

His duties include budgeting, forecasting, accounting, cost control initiatives, compliance issues and risk management.

Horsey comes to Goodwill from Genzyme Coproration, where he served as director of finance for the company’s multiple sSclerosis business unit and San Antonio operations.

Prior to that, Horsey served as controller for Dell Computer’s U.S. consumer business in Round Rock, Texas. He also served as accounting manager for Sears Roebuck & Co. in Dallas.

Horsey holds an undergraduate degree in economics from the University of Texas at Austin, and a master’s degree in business administration from St. Edward’s University in Austin.

San Antonio Opera announced Monday that the company’s longtime founder and director, Mark Richter, will retire Tuesday after 16 years of leadership.

Richter is credited for the return of professional opera to San Antonio and his building the non-profit from a tiny venture named the San Antonio Pocket Opera with an initial budget of $6,000, into the company’s current size and reputation as one of the nation’s regional opera companies.

San Antonio Opera also announced future plans for a public celebration recognizing Richter’s contribution to the arts locally, with details for the event to follow.

Richter said he will continue to reside in San Antonio and plans to still be an active, productive part of the city’s growing arts scene, according to a news release.

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London Fashion Week: Mulberry Gets New Muse

Posted by on February 21, 2012 No comments

1329843128 75 London Fashion Week: Mulberry Gets New Muse

12:42pm UK, Monday February 20, 2012

Stella McCartney and Vivienne Westwood were also among the designers showcasing their autumn/winter 2012 collections.

US singer Lana Del Rey stole the limelight at the Mulberry show as she arrived with a new handbag named after her.

Del Rey sits with her new bag alongside Rebecca Hall and Pixie Geldof

The luxury brand has revealed the Video Games star is the latest celebrity to be honoured with their own bag.

The singer, who topped the UK album charts with her debut album, was carrying a white Ostrich version of the Mulberry, which is called The Del Rey.

TV presenter Alexa Chung already has The Alexa named after her.

Del Rey said: “It’s an honour that such a classic and prestigious brand would name a bag after me.”

Mulberry’s creative director Emma Hill said of the design: “I love Lana’s nostalgic references to bygone glamour and the fact that her look is retrospective yet so modern.”

Ms Hill said they had been inspired to make a bag that is “timeless, refined and elegant, yet with a beautiful practicality that would suit any woman”.

Del Rey sat in the front row alongside stars including Oscar nominee Michelle Williams, Elizabeth Olsen, British actress Rebecca Hall and Pixie Geldof.

Downton Abbey TV show stars Michelle Dockery and Laura Carmichael were also sat on the front row between actor Tom Hiddleston and Williams.

The theme of the Mulberry collection was inspired by Where the Wild Things Are with models wearing fur in various guises including full-length coats, gilets, skirts with some of the handbags adorned with fur as well.

Mulberry front row: Michelle Williams sits with Elizabeth Olsen, Tom Hiddleston and the stars of Downton Abbey

Designer Stella McCartney decided to shake-up fashion week by shunning the formal catwalk show in favour of a sit-down dinner party.

Models showcased the clothes while dancing on chairs and around the tables.

Celebrity guests included singer Rihanna, model Kate Moss and US Vogue editor Anna Wintour.

Westwood showed off a more demure collection

Veteran British designer Vivienne Westwood marked her return to London Fashion Week with a more demure collection featuring tailored tartan and pin-stripe suits, knit dresses as well as brightly-coloured print frocks.

All the models had tribal print painted on their hands, legs and necks.

The show was attended by Duran Duran’s Nick Rhodes, US personality Janice Dickinson and actress Sadie Frost, along with her 12-year-old daughter.

Other designers showing off their collections over the weekend included Matthew Williamson, Tom Ford, Louise Gray and Paul Smith, as well as Topshop Unique.

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On the march » men canada goose parka for cheap

Posted by on February 21, 2012 No comments

1329839531 50 On the march » men canada goose parka for cheap

A new generation of stylish men seek high fashion, just like their female counterparts.

MENSWEAR, the perennial poor relation of women’s high fashion, is staking a larger claim on the lucrative fashion stage, as retailers tap a growing men’s clothing market and runways in New York reflect American men’s rising interest in high fashion.

Never in the vanguard of American fashion, menswear is striving to catch up, according to fashion experts taking stock of the collections at New York’s Fashion Week.

With the luxury menswear market growing at about 14% a year, or nearly double that of luxury womenswear, according to consultancy Bain & Co., the financial stakes are high.

«High fashion menswear used to be a bit of a joke, but it’s becoming a genuine influence. It’s beginning to duplicate women’s wear,» said David Wolfe, creative director of retail consultants Doneger GroupA demographic that was once «style conscious young men and very label conscious,» is «now grown up, and bringing that same style sensitivity and label snobbery as adults,» Wolfe said.

Tom Julian, author and retail trends expert, noted growth in the expanding US$50bil-plus (RM152bil) menswear arena for clothing such as jeans, knits and accessories.

Julian cited major retailers like Saks adding a denim room, and Ralph Lauren’s new Rugby concept. With about a dozen stand-alone stores, Rugby specialises in edgier styling and lower prices targeting younger shoppers than Ralph Lauren’s traditional clientele.

«There is more interest in tailoring touches for sportswear,» he noted. Accordingly, «casual has shifted beyond what was – khakis and button-downs. Unstructured or knit jackets, sweater jackets and the like allow for layering and individualising.»

The collections at New York’s Fashion Week, when hundreds of designers show both men’s and women’s fall lines, bore that out.

And like the women’s shows, some of which displayed hallmarks of popular 20s-era films like The Artist and Midnight in Paris, menswear took a page from the popular Downton Abbey British TV series, set on the eve of the 20s, with heavy use of cord, velvet and grosgrain trims and round-collar shirts.

Wolfe characterised the looks as «much more well-behaved than ‘rebel rocker’», while Julian noted that «men have embraced colour in unexpected ways – a bright coloured check shirt, the coloured chinos, the coloured shoes.»«Many men today like the idea of taking a tailored item like a blazer or a necktie and making it less formal to play into their look,» Julian noted.

Tommy Hilfiger’s ambitious show reflected trends seen throughout the week: quilted sleeves and vests, lots of narrow horizontal stripes, high-collared doubled breasted coats topping striped vertiginous turtlenecks.

While Hilfiger showed a lot of leather, it was softer, non-threatening and decidedly non-biker. Unstructured jackets suggested English schoolboys, while colours included dark rose, greys, mustard, teal and lots of reds.

John Bartlett, who once hewed closely to militaristic influences, showed plaid vests, checked pants that suggested pyjamas and blanket coats that paid homage to LL Bean’s Hudson Bay classic. Even his motorcycle and racing jackets revealed softer, less-structured tailoring. Splashes of yellow and orange livened the looks even more.

Plaids and checks also figured highly at Duckie Brown’s show, which made heavy use of textured gray and charcoal fabrics including tweeds. Crocheted sleeveless tops typified many of the relatively un-macho looks.

Richard Chai’s show meanwhile was dominated by denim and blue work clothes, featuring car coats and separates in a range of sombre tones of gray, black and charcoal.

«Even affluent men are questioning whether fashion is the best use of their money,» noted Candace Corlett, president of retail strategies consultancy WSL Strategic Retail.

«That says there has to be a semblance of utility, function and longevity – it’s got to span a few seasons, even a few years and withstand the hot and cold of trends.»

There were still more plaids and nubby fabrics to be seen at Robert Geller, who showed looks mostly in gray, charcoal and black. Edwardian-influenced models sported oversized, wrapped neck scarves, while trousers were rolled up above the ankles. A poncho coat was emblematic of some designers’ voluminous cuts.

From Rag and Bone came more horizontal stripes for pants, jackets and sweaters, while topcoats featured wide fleece-accented lapels that suggested the shawl collars that could be found on sweaters and outerwear of many collections.

«We’re finishing dress-down casual and moving to a dressed-up casual,» Wolfe observed. «The changes are subtle, mostly in colour and fabric, with colours moving richer and fabrics more luxurious.»

«It’s nothing too challenging, which would scare the average guy off. But we now have a generation of men who shop for themselves instead of their mothers or wives doing it for them.»

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Luxury fashion world tweaks its style for Gen Y

Posted by on February 21, 2012 No comments

1329838331 12 Luxury fashion world tweaks its style for Gen Y

New York— Luxury fashion still caters to movie stars, high-powered businesswomen and ladies who lunch, but designers are starting to show interest in that generation’s daughters.

Halfway through New York Fashion Week, familiar runway themes like military tailoring, old-school rock ‘n’ roll, and Hollywood Golden Age glam are showing tweaks designed to appeal to younger eyes: the double-breasted coat in shiny patent leather, tweed suits infused with metallics and leather substituted in silhouettes that used to be silk.

“New customers are getting into luxury fashion in a way they weren’t before the recession,” said Ed Jay, senior vice president of American Express Business Insights.

Longtime clients who bought full-ticket designer clothes before the economy soured have proven loyal, but they aren’t buying as much as they used to, Jay said. But the luxury market is seeing new interest among Gen Y fashionistas, who didn’t used to buy much high-end but are now starting to, spurred in part by the ease of online purchases. “Newcomers don’t spend as much per ticket, but there are more of them,” he said.

The Row, the collection designed by Mary-Kate and Ashley Olsen, was scheduled for a preview show today, and seemed to speak directly to women (especially the younger set) who live the sort of uptown life that requires clothes for special occasions, but who aren’t interested in traditional suits or eveningwear.

Ken Downing, fashion director of Neiman Marcus, said that even the fur turning up on a lot of runways could motivate younger shoppers. “We are seeing a lot of mink, a lot of textural mink. You thought of mink before as your grandmother’s but this is through a new lens. … Mink is something a lot of women don’t have.”

Some of the fur being shown is faux, but whether younger shoppers — especially given the mainstreaming of veganism and animal rights — will buy real fur-accented pieces as a new trend remains to be seen.

But Downing said the way fur is being shown now is often as part of a coat, sweater, or skirt, rather than an entire fur coat. Downing said it was a youthful way of wearing it, flattering and interesting. “Fur continues to modernize into a sportswear item,” he said.

And while designers hope their new collections will inspire spending by shoppers young and old, New York City Mayor Michael Bloomberg said Fashion Week is an increasingly profitable enterprise for the city. At an appearance with Diane von Furstenberg Monday, Bloomberg announced that the twice-yearly shows are expected to generate an economic impact of $865 million for the city in 2012.

The number, calculated by the city’s Economic Development Corporation, is up from an estimated $773 million in 2007.

“We are the fashion capital of the world. The buzz it creates helps underscore our city’s reputation as a cutting-edge capital of fashion, home to more than double the number of fashion companies in Paris,” Bloomberg said.

Bloomberg and von Furstenberg, who is president of the Council of Fashion Designers of America, used their appearance at a fashion incubator for fledgling designers to highlight a number of ongoing city efforts to support an industry that employs 5.7 percent of the city’s workforce and provides nearly $2 billion in yearly city tax revenue.

Bulk manufacturing has shifted out of the city’s garment district to low-cost overseas venues, but Bloomberg said programs do exist to train and support fashion entrepreneurs. “If you’re going to make a million white T-shirts, it’s hard to see how that is going to stay here,” he said. But “when it gets to hands-on customer service, real quality, that’s where New York can star, because intellectual capital is our raison d’etre.”

And Von Furstenberg said the city’s manufacturing industry is not entirely a lost cause. “Some of the manufacturing is actually coming back as the cost of goods over there is getting higher,” she said. “I’ve expanded my sample room here. We are manufacturing here. Things change.”

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JUICY JEWELRY AND MY Existence

Posted by on February 21, 2012 No comments

1329837129 49 JUICY JEWELRY AND MY Existence

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The Watchery Announces Lancaster Watches Are Now Available in Their Online Store

Posted by on February 21, 2012 No comments

1329825126 16 The Watchery Announces Lancaster Watches Are Now Available in Their Online Store

New York, NY (PRWEB) February 15, 2012

The Watchery, a leading online retailer of luxury watches and designer watches at discounted prices, today announced the acquisition of new line, Lancaster watches, to join their extensive brand selection in their online store. Founded in 1992, Lancaster is now a leading Italian maker of watches for men and women at a price point that rivals Invicta watches or Swiss Legend watches—with a recommended retail price of just $170, which The Watchery reduces to only $67.97. At the high-point, a Lancaster men’s watch has a recommended retail price of $455, which The Watchery cuts to just $236.22.

Lancaster watches are highly stylized yet classic. Indeed, the 20-year old watch manufacturer prides itself on both fashion and function, investing a percentage of their annual revenue back into the watchmaking industry to research new and innovative ways to develop the Italian timepiece-making industry.

Lancaster watches is the latest watch brand to be stocked by The Watchery, which is world renowned for offering some of the best luxury watch brands on the market at the most aggressive discount prices. What’s more, many of the discounted retailer’s most popular luxury watches and designer watches are often discounted further in seasonal sales and flash sales. Other luxury watches stocked at The Watchery include Invicta, Movado, Swiss Legend, Stuhrling, Lucien Piccard and UBoat.

The Watchery offers watch lovers the perfect shopping opportunity and retail experience to purchase a luxury watch or designer watch at a fabulous discount. For more information or to review The Watchery’s entire inventory of men’s watches, women’s watches and more, visit thewatchery.com.

About The Watchery The Watchery is an independent distributor and is not associated with such trademark owners or the manufacturers of the watches sold on this website. Use of manufacturer’s names, logos, and identifying marks is for fair use in selling merchandise manufactured by these name brands and does not imply a business relationship between The Watchery and the manufacturers.

To browse The Watchery’s collection watches in the Valentine’s Day Sales Event, visit TheWatchery.com or call the retailer at 866-752-3681.

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Bottega Veneta stands alone

Posted by on February 21, 2012 No comments

1329798728 69 Bottega Veneta stands alone

Bottega Veneta sent an earnings notice this morning, just one day after parent company PPR’s 2011 results came out. It was good, to be sure — €682.6m in total revenue — but in my experience, it was also unusual.

After all, isn’t Bottega a PPR luxury brand? Weren’t its results covered in the parent earnings announcement?

Yes. PPR highlights the numbers for Bottega, Gucci and Yves Saint Laurent in its “luxury division”, with the rest of the high-end names (Balenciaga, Alexander McQueen, Sergio Rossi, Boucheron) bundled under “other brands”. Traditionally, the big luxury groups have avoided breaking out one brand in particular. LVMH, for example, groups its luxury brands under “fashion & leather goods” and “watches & jewellery”.

The rationale is not hard to understand. Historically, the profits of these groups have been powered by an enormous engine brand, which allows them, in turn, to invest heavily in smaller brands without having to disclose any possible losses. Overall, the revenues keep rising, even if their sources might be unbalanced.

Because Gucci was its own listed company before PPR bought it, the group decided to keep its numbers transparent and then added YSL and Bottega to the list. Given this, the purpose of Bottega’s release, says a spokesperson, is simply to highlight how well the brand is doing (one of the reasons its chief executive has been elevated to the PPR board) so it can be seen as a success story on its own. And, they go on, PPR allows brands autonomy in deciding to further underscore their financial communications and expand on them. Bottega had, the Bottega folks said, for example, “double-digit revenue growth in all markets,” though they did not break these down specifically by region.

Such transparency, while laudable, is a risky move. Once you open this door, it’s hard to close. Once a brand starts trumpeting its figures, it really can’t stop without raising all sorts of warning flags. And if some of these brands’ numbers are broken down and others aren’t, one might suspect that they probably aren’t doing so well (though according to a group spokesperson, it’s just because they are too small to really interest analysts).

It reminds me of being in school, and having all your friends ask you what grade you got on a test. If you did well, the natural urge is to tell everyone and boast a bit, but once you do that, if you ever don’t tell they assume you got a bad grade. Personally, it always seemed a wiser decision to me, at least thinking long term, to keep mum. But then, maybe that’s why I am not the chief executive of a luxury brand.

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Aftershocks put N. Zealand quake city rebuild on hold

Posted by on February 21, 2012 No comments

1329792739 90 Aftershocks put N. Zealand quake city rebuild on hold

CHRISTCHURCH, February 19, 2012 (AFP) — Dangerous aftershocks have left the battered city of Christchurch struggling to rebuild 12 months after a devastating earthquake and raised doubts over its economic future.

Much of the downtown area was destroyed and remains sealed off following the 6.3-magnitude quake on February 22 last year, which killed 185 people as it flattened office blocks, buckled roads and brought historic buildings crashing down.

Hotels and shops lie empty behind the wire-mesh fences of the “red zone”, which covers most of the central business area — a ghost town of broken buildings and vacant lots with weeds poking out from exposed foundations.

The only sound of activity from within is the crash of rubble being dumped into skips as workers still toil to clear debris from the historic precinct which was once the pride of New Zealand’s second largest city.

Plans are afoot for a NZ$30 billion ($24.5 billion) rebuilding programme, the largest construction effort in the country’s history, to restore Christchurch to its former glory as capital of the South Island.

But constant seismic activity has frustrated the effort, with about 10,000 aftershocks recorded since September 2010, when a 7.0-magnitude quake on a previously unknown fault line began what has become a trial of endurance for the city.

No-one was killed in that quake and reconstruction was well under way before the deadly February tremor hit, lower in magnitude but shallower and with an epicentre much closer to the city centre’s already weakened buildings.

Since then, there have been major aftershocks in June and December, the most recent sending terrified Christmas shoppers fleeing from stores in panic and adding more damage to the scarred city, further delaying reconstruction.

More than 60 percent of the old buildings that defined Christchurch, creating what locals called “a little slice of England”, have been lost and many more are severely damaged and need expensive reinforcement.

Win Clark of the New Zealand Society for Earthquake Engineering said most, with the possible exception of landmark buildings such as the Anglican cathedral, would not be rebuilt because of the danger they posed.

Some have suggested simply shifting the entire CBD elsewhere to more stable ground but Clark said that was impractical.

“The problem there is that there’s a very large investment in infrastructure — buildings, water supply, power, sewerage, all types,” he said.

“It’s been damaged but to build a new city you would have to start over again from scratch at colossal cost.”

Mayor Bob Parker last year released the local council’s vision for the future, a low-rise central business district serviced by light rail with environmentally friendly buildings and large areas of parkland.

The council wants a seven-storey high limit, saying traumatised workers do not want to return to high-rise office blocks, which were the cause of most deaths when they catastrophically failed in the February shake.

Clark was sympathetic but said modern building methods using techniques such as deep foundations meant there was no engineering reason preventing the immediate construction of large buildings.

“The fact that we’re going to get further aftershocks should not stop current redevelopment,” he said.

New Zealand Institute of Economic Research principal economist Shamubeel Eaqub warned excessive restrictions could prompt investors to take their capital elsewhere, to cities such as Auckland, and residents would follow.

He was also concerned that ongoing delays partially blamed on infighting among officials — Earthquake Recovery Minister Gerry Brownlee recently labelled Parker a “clown” — was paralysing the city’s regeneration.

Eaqub said 30,000 jobs had been lost in Christchurch over the past year and the longer the rebuild took, the more difficult it would be for the city to regain its mantle as an economic powerhouse.

A worst case scenario, he said, could see Christchurch — which before the quake was the hub of a region responsible for 15 percent of New Zealand’s economy — reduced to a “rural service town”.

“We’re at a fork in the road and it’s not really clear which of things (rebuilding plans) are working and which are not,” he said, adding that the issue had implications for the wider economy.

“We just haven’t had enough time to gauge some of these plans but it feels like the urgency of the situation is certainly heightening.”

Amid the gloom, however, an innovative retail project just outside the red zone offers a glimpse of the dynamism Christchurch is hoping to harness in the rebuild, which is now not expected to be fully under way until next year.

Re:START is a temporary shopping centre built entirely from shipping containers, with banks, fashion boutiques, coffee shops and a post office housed in brightly coloured — and earthquake-safe — boxes.

“People think it’s really cool,” said coffee shop worker Jan-eve Burns. “It’s the first time for a while that something has put a bit of life back into the city centre and Christchurch really needed it.”

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